Haribhoomi

Background

Hari Bhoomi is a Hindi-language newspaper published from Haryana Chhatishgarh and Madhya Pradesh in India. It started in 1996 and is now being published from Rohtak- Haryana, Bilaspur-Chhattisgarh, Raipur-Chhattsigarh, Raigarh-Chhattisgarh, Jabalpur-MP and Delhi.

History

Haribhoomi was launched on September 5, 1996, in Rohtak (Haryana) as a Hindi weekly by two friends Captain Abhimanyu Sindhu and Dr Kulbir Chhikara. It used to come out on Mondays with a print run of 2,000 to 3,000 copies. When the circulation went up to 15,000-20,000 copies, the owners decided to convert it into a daily. That was in 1997 (December 5).

Reach Out

The Haryana-based news daily is in a combative mood

Haribhoomi, the Haryana-based news daily, is in a combative mood. It wants to give a real good fight to Dainik Bhaskar which has a circulation of two lakh plus in its hometown. The idea is to "shake up" the markets of northern Haryana and Chandigarh over the next one year or so. Hari Bhoomi’s Jabalpur edition has a claimed circulation of more than 80,000 daily. A circulation of 1 lakh copies has been targeted for the Bhopal edition. As per the latest IRS figures, the daily has an average issue readership (AIR) of 14.3 lakh and is placed at No. 10 among national Hindi dailies.

Editions

It has three regional editions covering Ambala, Yamuna Nagar, and a combined edition for Kurukshetra and Karnal. The company brass believes these editions will give a tremendous boost to the circulation figures of Haribhoomi in Haryana.

Currently, besides the main edition of Haryana, Haribhoomi has three regional editions - Rohtak, Sonepat and Hissar. The current circulation of Haribhoomi in Haryana is over 1.5 lakhs

Hari Bhoomi is currently published from Rohtak, New Delhi, Jabalpur, Raipur and Bilaspur. The group is also planning to launch two more editions from Gwalior and Raigad. An e-paper edition is also on the anvil.